The Aura Group
Providing rich media, online advertising, banner ads, floating ads, streaming ad campaigns, flash video banner, audio banner, professional web ads, professional internet marketing firm, banner agency, video brand services, corporate video banner campaigns, webmercial, banner ad serving, ads technology, online agency, pay per click, and ppc since 1998.
// Creative Online
At Aura, we take pride in our creative services. Not only will your campaign function flawlessly, it will look appealing and function ergonomically. TAG has years of experience under its belt launching campaigns various verticals such as movie studios and luxury high-rise developments. As such, our skill set is vast which allows us to utilize our web application deployment in banner campaigns and visa-versa.
Clients such as Marriott, Warner Independent Pictures and 20th Century Fox have all tapped TAG for our creative and technology services.
BANNER CAMPAIGNS
Banners are one of the most under utilized online advertising medium. No longer do banner ads need to be 25k flashing ad. Now-a-days the technology is such that banner ads can contain mounds of content including multiple video streams, downloads and even text messaging.
FLASH VIDEO
If you want the most widely accessible video delivery solution today, you are in luck. Flash video uses the ordinary Flash program to stream video right into your website. Flash works on both Apple and Windows and all browser types. It is the most universally accepted format to date. Aura's team creates custom player applications in addition to complex video management systems. Contact an Aura representative today if you have any questions or would like to discuss adding Flash Video to your website.
- Custom players including individual players to complex ‘screening rooms’
- Automatic ‘sniffing’ of the viewers connection to ascertain the best stream size to serve
- Determine where the viewer is located and deliver a stream from the closest server
- Read data from video file such as video time, frames, meta data and encoding rate so player can be generic and scale to video feed
- Close captioning (embedded into video, no external files needed)
- Video smoothing and de-boxing upon playback
- Viewer controls for hue, contrast, brightness and saturation
- Hot spotting portions of the video for users to click-thru
- Pre-roll, mid-roll and post roll advertising application
WEBSITE DESIGN
Aura specializes in complex web development. We build most of our sites as 'Web 2.0' that is to say we utilize the latest technologies to deliver the best experience to the end user. Some technologies we use are:
- ASP.NET
- XML
- AJAX
- SQL
- CSS
- JavaScript
- xHTML
- Flash
- Flash Media Server
CMS // CONTENT MANAGEMENT SYSTEMS
It is important that your web exposure is current and complete. With a CMS, you can enter information in one area and it will be updated in multiple areas within the site. We also apply this to our Video Management Systems which allows the administrator to upload and place a video on multiple areas of the site with one entry.
CO // FEATURED WORK
Callaway Golf
Callaway Golf (NYSE:ELY), the leading golf equipment manufacturer, yearned to create a riveting site advertising its innovative new “square” head driver, the FT-i.
» examples
Marriott
Armed with “Web 2.0” expertise, Aura suggested a completely dynamic web site fed from one central custom content management system.
» examples
Rockin' Taco Cantina
This popular Downtown Fullerton, CA nightspot, famous for its Original Dueling Piano show and award-winning flare bartenders, came to The Aura Group.
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Azzurra Del Rey
Azzura Del Rey, a luxury residential high-rise in Marina Del Rey famous for its 1960s collection of art and beautiful marina views approached The Aura Group to design its web presence.
» examples
Fullerton Film Festival
The screening room utilized a cross-platform compliant 100 % flash based video management system to view trailers of various films playing at the festival.
» examples